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Port Adelaide Football Club
Names
Full name	Port Adelaide Football Club Ltd[1]
Motto	We Are Port Adelaide[2]
2018 season
After finals	DNQ
Home-and-away season	10th
Leading goalkicker	Robbie Gray (36 goals)
John Cahill Medal	Justin Westhoff
Club details
Founded	May 12, 1870; 148 years ago (1870-05-12)
Colours	AFL:      Black,      white,      silver,      teal SANFL:      Black,      white
Competition	AFL – Senior men SANFL – Reserves men
Chairman	David Koch
CEO	Keith Thomas
Coach	AFL – Ken Hinkley SANFL – Matthew Lokan
Captain(s)	TBD (AFL) Cameron Sutcliffe (SANFL)
Premierships	AFL (1) 2004 Championship of Australia (4) 1890 1910 1913 1914 SANFL pre AFL entry (34) 1884 1890 1897 1903 1906 1910 1913 1914 1921 1928 1936 1937 1939 1951 1954 1955 1956 1957 1958 1959 1962 1963 1965 1977 1979 1980 1981 1988 1989 1990 1992 1994 1995 1996 SANFL post AFL entry (2) 1998 1999 WWI Patriotic League (2) 1916 1917 WWII Patriotic League (1) 1942 (as Port-Torrens)
Ground(s)	Adelaide Oval (capacity: 53,583)
	Alberton Oval (capacity: 17,000)
Former ground(s)	Football Park (1974–2013)
Training ground(s)	Alberton Oval
Uniforms
Home Away Alternate
Other information
Official website	portadelaidefc.com.au

Port Adelaide Football Club is a professional Australian rules football club based in Alberton, Port Adelaide, South Australia. The club's senior team plays in the Australian Football League (AFL), whilst its reserves team competes in the South Australian National Football League (SANFL).^[3] Port Adelaide is the oldest professional sporting club in South Australia and the fifth-oldest club in the AFL. Since the club's first game on 24 May 1870, the club has won 36 South Australian league premierships, including six in a row. The club also won the Champions of Australia competition on a record four occasions.^[4][5] After successfully wining an AFL licence in 1994 the club began competing in the Australian Football League in 1997 as the only pre-existing non-Victorian club—and has subsequently added the 2004 AFL premiership to its achievements.

Club history

1870–1876: Formation years

Left: Inaugural president John Hart, Jr.
Right: 13 May 1870 excerpt from the South Australian Register proclaiming the founding of the 'Port Adelaide Cricket and Football Club' whilst also announcing the clubs first training session.

By the late 1860s Port Adelaide's river traffic was growing rapidly. The increasing economic activity around the waterways ultimately resulted in a meeting being organised by Port Adelaide locals John Rann, Mr. Leicester and Mr. Ireland with the intention to form a sporting club to benefit the growing number of workers associated with the wharfes and surrounding industries.^[6] As a result of their meeting the Port Adelaide Football Club was established on 12 May 1870 as part of a joint Australian football and cricket club. The first training session of the newly formed club took place two days later.^[7] The Port Adelaide Football Club played its first match against a team from North Adelaide known as the 'Young Australians' on 24 May 1870 at the family property of inaugural club president John Hart Jr in Glanville. John Hart Sr would become premier of South Australia the week following the first match.^[8] During these early years, football in South Australia was yet to be formally organised by a single body and as a result there were two main sets of rules in use across the state. Port Adelaide's main opponents during the years prior to the foundation of a governing body for the code in South Australia were the now defunct Kensington and Old Adelaide club. The rules of the Old Adelaide club, which more closely resembled the rules used in Melbourne at the time, were ultimately adopted across Adelaide in 1876.

1877–1889: SAFA founder, Alberton Oval and first premiership

Top: The clubs first premiership team in 1884.
Bottom: In 1889 Port Adelaide played Norwood in the first "Grand Final" due to their identical minor round records. Port Adelaide defeated South Melbourne for the 1890 Championship of Australia. Both matches were played at Adelaide Oval, pictured in 1889.

In 1877, Port Adelaide joined seven other clubs to form the South Australian Football Association (SAFA), the first ever governing body of Australian rules football.^[9] For the first few seasons in the SAFA the club competed in magenta guernseys and white shorts.^[10]

In 1878, Port Adelaide hosted its first game against the recently established Norwood Football Club with the visitors winning 1-0. A rivalry between these clubs would soon develop into one of the fiercest in Australian sport (See Port Adelaide-Norwood SANFL rivalry).^[11]

In 1879, the club played reigning Victorian Football Association (VFA) premiers Geelong at Adelaide Oval in what was Port Adelaide's first game against an interstate club.

In 1880, Port Adelaide moved to Alberton Oval which remains to this day the club's training and administrative headquarters. In 1881, Port Adelaide played its first game against Carlton at Adelaide Oval. Later that year the club travelled to Victoria and played its first game outside South Australia against the Sale Football Club.^[12] During the 1882 season Port Adelaide overcame Norwood for the first time after nine previous attempts winning by 1 goal at Adelaide Oval. On 2 July 1883 Port Adelaide played its first game at the Melbourne Cricket Ground against Melbourne.^[13]

In 1884 Port Adelaide won its first SAFA premiership, ending Norwood's run of six premierships. On 25 May 1885, Port Adelaide played at the Melbourne Cricket Ground against South Melbourne, drawing with the eventual VFA premiers in front of 10,000 spectators.^[14]

In 1887 immense interest led into the round 8 meeting against Norwood as the previous two matches between the clubs resulted in draws. Norwood won in front of a then-record 11,000 spectators at Adelaide Oval.^[15] Attending the match were Chinese Commissioners to the Jubilee Exhibition General Wong Yang Ho and Console-General Yu Chiung who were provided the South Australian premiers private box at Adelaide Oval.^[16]

During 1889 the club played against the Richmond Football Club at Punt Road, with Port prevailing by a goal.^[17] The 1889 SAFA season ended with Port Adelaide and Norwood equal top, leading to the staging of Australia's first grand final. Norwood went on to defeat Port Adelaide by two goals.

1890–1901: First national success and last wooden spoon

Top Left: Ken McKenzie was Port Adelaide captain for eight years during the 1890s. He is pictured as he appeared in Melbourne newspaper The Sportsman in 1893.
Top Right: Harry Phillips won the clubs best and fairest in 1888, 91, 92 and 93 along with Port Adelaide's 1890 Championship of Australia.
Bottom Left: Indigenous Australian Harry Hewitt was named in Port Adelaide's side when they defeated Fitzroy by two goals on Adelaide Oval in 1891.
Bottom Right: Fanatical Port Adelaide fan William Whicker wearing a striped magenta and blue guernsey. Magenta was used from 1877 until 1901 when the dye became too difficult to obtain and maintain.

In 1890 Port Adelaide won its second SAFA premiership and would go on to be crowned "Champions of Australia" for the first time after defeating VFA premiers South Melbourne. In 1891 the club defeated Fitzroy at Adelaide Oval with Indigenous Australian Harry Hewitt playing for Port Adelaide.^[18]

As the 1890s continued Australia would be affected by a severe depression with many players were being forced to move interstate to find work. This exodus translated into poor on field results for the club. By 1896, the club was in crisis and finished last causing the clubs committee to meet with the aim of revitalising the club. Historian John Devaney suggested that there was a "conscious and deliberate cultivation by both the committee and the team's on field leaders of a revitalised club spirit, whereby playing for Port Adelaide became a genuine source of pride".^[19] It had immediate results and in 1897 Port Adelaide won a third premiership finishing the season with a record of 14-2-1 with a scoring record two and a half times its conceded total. This is one of only four occurrences since 1877 that the team that finished last won a premiership the following year. Stan Malin won Port Adelaide's first Magarey Medal in 1899.

During the 19th century the club had nicknames including the Cockledivers, the Seaside Men, the Seasiders and the Magentas. In 1900, Port finished bottom in the six-team competition, which it has not done in any senior league since.

1902–1915: Black and white and the pre-war invincibles

Top: Club legend Harold Oliver taking a mark in the 1914 SAFL Semi Final against Sturt at Adelaide Oval.
Bottom: Port Adelaide's undefeated 1914 SAFL premiers and Champions of Australia team.

In 1902, Port Adelaide took the field in black and white guernseys for the first time after it was having trouble finding dyes that would last for its blue and magenta guernseys.^[20] The first year in the new guernsey would be a controversial year for the club. After finishing the 1902 season on top of the ladder, Port Adelaide was disqualified from a game with South Adelaide after disputing the use of an unaccredited umpire.^[21] The 1902 SAFA premiership would subsequently be awarded to North Adelaide after they defeated South Adelaide in the Grand Final a week later.^[22] Port Adelaide offered to play North Adelaide in a premiership deciding match, but the association refused.^[23] The first premiership after the dispute came the following year when Port Adelaide defeated South Adelaide 6.6 (42) to 5.5 (35) in the 1903 SAFA Challenge Final. In 1906 Port Adelaide appointed James Hodge as club secretary. Hodge would quickly earn the nickname 'Columbus' after taking the club on trips to play exhibition games all across Australia.^[24] That year would also see further premiership when Port defeated North Adelaide 8.12 (60) to 5.9 (39) in the year's Grand Final. During the early stages of the 1907 season, Port Adelaide travelled to Sydney to play a combination of the cities best players. The game was marketed as 'Port Adelaide vs. Sydney' with the harbour city side taking the honours 8.9 (57) to 5.14 (44).^[25]

Port Adelaide won the SAFL premiership in 1910 defeating Sturt 8.12 (60) to 5.11 (41) in the Grand Final. The club would go on to defeat Collingwood for the 1910 Championship of Australia title. During the 1910 post season, seeking revenge for their loss the year before, Port Adelaide travelled to Western Australia and beat East Fremantle by 12 points. To conclude the trip Port Adelaide played a combination of some of the WAFL's best players and achieved a remarkable victory scoring 6.17 (53) to 6.12 (48), with Sampson Hosking named best on ground.^[27] Along with beating the premiers from South Australia, Victoria and Western Australia in 1910, Port Adelaide also invited North Broken Hill, the premier team of New South Wales, to a game at Adelaide Oval. Port Would win this game 14.20 (104) to 5.5 (35).^[28]

The following two seasons for Port Adelaide would be frustrating dropping only one game during the 1911 minor round and going undefeated the following year in 1912 only to be knocked out of contention by West Adelaide both times, the second of these encounters in front of a pre war South Australian record crowd of 28,500. During the 1912 preseason, Port Adelaide travelled to Tasmania and took on a combination of players from various Tasmanian Football League (TFL) sides. The game would prove to be very competitive with Port Adelaide defeating the TFL combination 7.13 (55) to 6.6 (42).^[29]

During the 1913 preseason, Port Adelaide travelled back to Western Australia to play East Fremantle again with the local side winning for a second time 6.6 (42) to 4.12 (36). Despite this inauspicious preseason the club would break through in 1913, dropping only two games during the minor round and eventually defeating North Adelaide 7.12 (54) to 5.10 (40) for the SAFL premiership and Fitzroy 13.16 (94) to 4.7 (31) for the 1913 Championship of Australia.

The 1914 Port Adelaide Football Club season is widely regarded as one of the best in Australian rules football history. It won all its pre season matches, won all fourteen SAFL games by an average margin of 49 points and the 1914 SAFL Grand Final where it held North Adelaide to a single goal for the match 13.15 (93) to 1.8 (14). The club would then meet VFL premiers Carlton on Adelaide Oval, defeating the Victorian club by 34 points to claim a record fourth Championship of Australia. At the end of the 1914 season, a combined team from the six other SAFL clubs played Port Adelaide and lost to the subsequently dubbed "Invincibles" by 58 points.^[30] Key players from this era were Harold Oliver, Angelo Congear and Sampson Hosking who all share the unique distinction of playing in three Championships of Australia together as well all taking part in South Australia's first victorious Australian National Football Carnival in 1911.^[31]

1919–1949: Two World Wars, the Great Depression and post war struggles

Left: Port Adelaide players with the 1921 SAFL premiership flag pennant presented to them during half time of the opening match of the 1922 SAFL season at Adelaide Oval.^[32]
Right: Cartoon from the South Australian Football Budget after Port Adelaide's start to the 1928 SANFL season.

During World War I the club lost three players—William Boon, Joseph Watson and Albert Chaplin—to the war. A scaled-back competition referred to as the 'Patriotic League' was organised during wartime in which Port Adelaide won the 1916 and 1917 instalments.

After World War I, Harold Oliver, arguably the state's best player, was close to retiring from league football playing only 1 game in 1919 and 8 in 1920. However keen supporters of the club hoping to replicate its pre-war success raised funds and bought him a motorbike so he could commute from his farm in Berri for the 1921 season.^[33] Oliver would captain the club to the 1921 premiership, winning his fourth in the process. In 1922 after playing only 5 league matches for the season his football career came to an end due to commitments regarding his farm and disputes regarding game compensation. His contract termination meant he was paid ₤76 of ₤100 pounds for the season making him one of the highest-paid footballers of the era.^[34] At the end of the 1922 SAFA season, Port Adelaide travelled to Sydney and played a combined New South Wales side on the Sydney Cricket Ground winning the match.^[35] In following seasons most of Port Adelaide's champion players from before the war started to retire and the club's performances declined.^[36]

Left: Bob Quinn chaired off after winning the 1939 SANFL Grand Final. Upon returning from World War II service in Tobruk and East Timor where he was badly injured, Quinn would resume with Port Adelaide win a second Magarey Medal in 1945, and be selected as the first captain of an All-Australian team by Sporting Life magazine in 1947.
Right: Haydn Bunton Sr joined Port Adelaide for the 1945 season forming a formidable ruck trio with Bob Quinn and Bob McLean.

As was the case in the 1890s, the depression of the early 1930s hit the club hard with players moving interstate to secure employment.^[36] By the late 1930s, the economy and Port Adelaide's form both recovered and after two narrow grand final losses in 1934 and 1935 the club won premierships in 1936, 1937 and 1939. During 1939, Bob Quinn, in his third year as a player for the club, coached the team to a Grand Final win over West Torrens. Many Port Adelaide players also enlisted for military service during this time.^[37] In 1941 Port Adelaide suffered its first player casualties from war since World War I with Lloyd Rudd and Jack Wade both killed on the Allies' front in France. Four more players would be killed through the war: Maxwell Carmichael, George Quinn, Christopher Johnston and Halcombe Brock.^[38][39]

Just as had happened in 1914, the league was being hit hard by player losses in World War II. Due to a lack of able men the league's eight teams were reduced to four with Port Adelaide merging with nearby West Torrens from 1942 to 1944. The joint club would play in all three Grand Finals during this period, winning the 1942 instalment but losing the 1943 and 1944 editions to the Norwood-North Adelaide combination. Normal competition resumed in 1945. After finishing his military service Haydn Bunton Sr., now a triple Brownlow and Sandover medallist, joined the club for his final season.^[41] However, despite this addition Port Adelaide was unable to regain its pre-war success with West Torrens mounting a remarkable comeback to win the 1945 SANFL Grand Final in what was the only one Bunton's career. The first ever 'All-Australian' side concept was created by Sporting Life magazine in 1947 with Bob Quinn named the sides captain.

1950–1973: Fos Williams era and Jack Oatey rivalry

Fos Williams coached Port Adelaide to nine premierships.

At the end of the 1949, having missed two finals series in a row, the Port Adelaide Football Club had become desperate to improve its on-field performances. The club's committee subsequently sought out a coach that could win the club its next premiership.

Eventually a decision was made which would influence the next 50 years of the Port Adelaide Football Club with Foster Neil Williams, a brilliant rover from West Adelaide, being appointed captain-coach of the club. Williams brought to the club a new coaching style based on success at any cost which was succinctly encapsulated in the legendary club creed he eventually wrote in 1962. During his second season as coach in 1951, Williams led Port to their first official premiership (excluding World War II competition) for 9 seasons, defeating North Adelaide by 11 points. At the end of the 1951 season the VFL premiers Geelong visited South Australia to play the local premiers Port Adelaide on Adelaide Oval. Geelong won the match 8.14 (62) to 6.18 (54) in front of 25,000 people.^[42] Port Adelaide would make the Grand Final again in 1953 against local rivals West Torrens in what would be the Eagles last appearance before merging with Woodville. West Torrens would disappoint Port Adelaide, winning the 1953 premiership by 7 points.

Port Adelaide's run of disappointment from the 1952 and 1953 seasons would prove to be short lived with the club subsequently going on to win a national record six Grand Finals in a row from 1954 to 1959. The club had a win-loss-draw record of 105-16-1 (86%) over the six-year period. During the 1950s Port Adelaide and Melbourne, often the premiers of South Australian and Victorian leagues, played exhibition matches at Norwood Oval. The most notable game was the 1955 match with an estimated crowd of 23,000. The game being a thriller going down to the last 15 seconds with Frank Adams kicking a behind and sealing the game 9.11 (65) to 9.10 (64) in favour of Norm Smith's demons.^[43][44] The following year Melbourne was full of praise for their cross border challenger with those in the Demons camp agreeing that "Port Adelaide could take their place in the V.F.L. competition and do themselves credit".^[45]

Geof Motley took over the captain-coaching role at the club in 1959 when Williams left to take a break from the game. That year the club won the premiership setting a national record of sixth consecutive Grand Final victories. Port Adelaide's hope of winning 7 consecutive premierships was brought to an end in the 1960 preliminary final when Norwood won by 27 points. For the following two seasons Port Adelaide would finish third.

Fos Williams returned in 1962 and Port Adelaide won three of the next four premierships taking his personal tally to nine and the clubs record to 10 of the last 15 premierships. At the end of 1962 the Woodville Football Club, based in a neighbouring suburb to Alberton, was admitted to the SANFL in an attempt to weaken Port Adelaide via taking up some of its suburban recruiting zone. In 1965, Fos Williams coached his last premiership in-front of 62,543 people, the largest ever crowd at Adelaide Oval. In that game Port Adelaide defeat Sturt by 3 points. After the 1965 Grand Final, Port Adelaide would be frustrated by the dominance of Sturt, which won seven premierships over this period under the leadership of Jack Oatey. In all, despite playing in 6 of the next 10 grand finals, Port Adelaide would fail to win a premiership until 1977.

1974–1998: John Cahill, SANFL domination and AFL entry

Statue of Russell Ebert outside Adelaide Oval.

One of Port Adelaide's finest players during the Fos Williams era was John Cahill. He eventually became William's protégé and ultimately took over as coach in 1974. In 1975 a dispute between the Port Adelaide City Council and the SANFL over the use of Alberton Oval forced Port Adelaide to move its home matches to Adelaide Oval for two seasons. In 1976 Cahill would subsequently take Port Adelaide to its first Grand Final under his leadership against Sturt with an official attendance of 66,897, the record for football in South Australia. The actual crowd was estimated at 80,000, much bigger than the official figure as Football Park ran out of tickets early and were forced to shut the gates 90 minutes before the bounce as people were being crushed on entry.^[47] Sturt won in an upset by 41 points.

In 1977 the dispute regarding Alberton Oval was resolved and the club moved back to its home ground and won that years premiership breaking an 11-year drought which at the time was Port Adelaide longest since competing in an organised football competition.

The 1980 season was Port Adelaide's most dominant since 1914. All SANFL divisions of the club made finals with both the league and reserve sides winning their respective premierships. Russell Ebert won his record 4th Magarey Medal. Tim Evans set the then-league goal kicking record of 146 goals in a season. The club provided seven players to the state league team (Ebert, Evans, Cunningham, Phillips, Williams, Giles and Faletic). The club set a new record for most points scored during the whole season at 3,421 whilst also having the best defence conceding only 1,851 points. Overall Port Adelaide lost 2 games from 24 for the year.

Russell Ebert became coach in 1983 when Cahill left to coach Collingwood for two seasons. This period saw the club fail to reach the grand final. The period also marked the rise of the VFL as Australia's premier football competition. Many SANFL players were moving to the VFL larger salaries. In 1982 the SANFL, Norwood and East Perth all approached the VFL in regards to entering the league. All were ignored at the time.^[50] Port Adelaide's report from 1982 showed that the failure of these attempts impacted the understanding of its future.^[51] From this point onwards the club restructured in regards to economics, public relations and on-field performance for an attempt to enter the league. There was genuine feeling that failure to do this would result in the club ceasing to exist in the future.^[50] Talk of a side from South Australia entering the VFL was fast tracked in 1987 when a team from Western Australia, the West Coast Eagles, and a team from Brisbane, the Brisbane Bears joined the VFL. South Australia was left out as the only mainland state without a team.

John Cahill returned as coach for the 1988 season. During that year, one of Fos Williams sons, Anthony, was tragically killed in a building accident. The following day the club played against Norwood and managed to overcome an early deficit to win the emotional charged game. The club would go on to win the 1988 premiership.

In 1989 seven out of ten SANFL clubs were recording losses and the combined income of the SANFL and WAFL had dropped to 40% of that of the VFL.^[52] During early 1990 the SANFL decided to wait three years before making any further decision in regards to fielding a South Australian side in the VFL until it could be done without negatively affecting football within the state. Frustrated with lack of progress, Port Adelaide were having secret negotiations in the town of Quorn for entry in 1991.^[53] From these discussions Port Adelaide Football Club accepted an invitation from the VFL to join what had now become the AFL. The AFL signed a Heads of Agreement with the club in expectation that Port would enter the competition in 1991, meaning the Port Adelaide Football Club would field two teams, one in the AFL and one in the SANFL.
During the 1990 preseason Port Adelaide played a practice match against the Geelong at Football Park in front of 35,000 spectators with Gary Ablett Snr and Gavin Wanganeen prominent.

When knowledge of Port Adelaide's negotiations to gain an AFL licence were made public, many in the SANFL saw it as an act of treachery. SANFL clubs urged Justice Olssen to make an injunction against the bid, which he agreed to.^[55] The AFL suggested to the SANFL that if they didn't want Port Adelaide to join the AFL, they could put forward a counter bid to enter a composite South Australian side into the AFL. After legal action from all parties, the AFL finally agreed to accept the SANFL's bid and the Adelaide Football Club was born.^[56]

A banner calling for Port Adelaide to join the AFL being hoisted after Scott Hodges kicked the first goal of the final quarter of the 1994 SANFL Grand Final. Present in the crowd was Ross Oakley who later confirmed that he had personally settled on Port Adelaide for the second South Australian AFL licence by the end of the game.^[58]

During December 1994 Max Basher announced that Port Adelaide had won the tender for the second South Australian AFL licence.^[59] However a licence did not guarantee entry and although a target year of 1996 was set, this was reliant upon an existing AFL club folding or merging with another. In 1996, the cash-strapped Fitzroy announced it would merge with the Brisbane Bears to form the Brisbane Lions. A spot had finally opened and it was announced that in 1997, one year later than expected, Port Adelaide would enter the AFL.

Once an entry date had been confirmed, the Port Adelaide Football Club set about forming a side fit for competition in the AFL. It was announced that existing Port Adelaide coach, John Cahill would make the transition to the AFL and Stephen Williams would take over the SANFL coaching role. Cahill then set about forming a group which would form the inaugural squad. Brownlow Medallist and 1990 Port Adelaide premiership player, Gavin Wanganeen was poached from Essendon and made captain of a team made up of six existing Port Adelaide players, two from the Adelaide Crows, seven players from other SANFL clubs and 14 recruits from interstate. Of the 35 players on Port Adelaide's inaugural AFL list 13 had played for the club before. The AFL's father son rule for the club was set at 200 games for players before 1997. This compared to only 100 for Victorian clubs.

On 29 March 1997, Port Adelaide played its first AFL premiership match against Collingwood at the MCG, suffering a 79-point defeat. Port won its first AFL game in round 3 against Geelong, and defeated cross town rivals and eventual premiers Adelaide by 11 points in the first Showdown in round 4. At the conclusion of round 17, the side sat fifth – only one win and percentage off the top spot in what was an unusually close season – but it fell out of the finals after recording only a draw from its final five games. Port Adelaide finished its first season 9th, missing the finals on percentage behind Brisbane. The 1998 season was looking very similar to the previous year as they hovered around ninth position for most of the year and looked like a threat for finals after round 14; but they lost six of their last eight games to finish in 10th place, with a record of 9 wins, 12 losses and 1 draw.

1999–2012: Mark Williams, inaugural AFL premiership and Primus period

Left: 2004 club leading goalkicker, Warren Tredrea.
Right: The 2004 AFL premiership was Port Adelaide's first since joining the league.

In 1999 Mark Williams took over as coach of Port Adelaide. They earned a spot in the AFL finals for the first time. They were eliminated by eventual premier, North Melbourne, by 44 points in the Qualifying Final. After finishing 14th in 2000, Port Adelaide had a very successful 2001 season, starting with a maiden pre-season competition victory, defeating the Brisbane Lions. Port Adelaide finished their 2001 home and away season in third place with 16 wins and six losses. The club travelled to Brisbane for the Qualifying Final, losing by 32 points, then lost its home Semi Final against sixth-placed Hawthorn to be eliminated. Port Adelaide started 2002 strongly, winning the pre-season competition for the second time in a row, defeating Richmond by 9 points. The side built on its success and won its first AFL minor premiership with an 18–4 record. However, they lost to the eventual premiers, the Brisbane Lions, by 56 points in the preliminary final. Port Adelaide continued its minor round dominance in 2003 and again finished top to claim the minor premiership; however like the previous year, Port Adelaide was eliminated in the preliminary final, losing to Collingwood by 44 points.

Port Adelaide opened the 2004 season well with four straight wins, but then won only four of its next eight games. From rounds 12–17, Port Adelaide turned their fortunes around and had six consecutive wins, and with five rounds remaining were equal top of the ladder with Brisbane, St Kilda and Melbourne.
After losing in round 18 to Essendon, Port Adelaide won its remaining four games – including wins against minor premiership contender Melbourne and cross town rivals Adelaide to claim the minor premiership for the third consecutive year. Port Adelaide easily won its qualifying final against Geelong, earning a home preliminary final. Port Adelaide made it through to its first AFL grand final after defeating St Kilda in a thrilling preliminary final by just six points with Gavin Wanganeen kicking the winning goal with a minute to go.

The following week Port Adelaide faced a highly fancied Brisbane side attempting to win a record-equalling fourth straight AFL premiership. Only one point separated the sides at half time, however late in the third quarter Port Adelaide took the ascendency to lead by 17 points at three-quarter time, and dominated the final term to win by 40 points: 17.11 (113) to 10.13 (73). Byron Pickett was awarded with the Norm Smith Medal after being judged the best player in the match, tallying 20 disposals and kicking three goals.

After a slow start to the 2005 season, Port finished eighth on the ladder, and defeated the Kangaroos by 87 points in the elimination final. In the semi-final, Port faced minor premiers Adelaide and lost by 83 points.

Justin Westhoff (pick No. 71) made his debut in the 2007 season, along with Robert Gray (pick No. 55) and Travis Boak (pick No. 5).

After missing the finals in 2006 Port Adelaide made a strong recovery in 2007, and with strong performances from midfielders Shaun Burgoyne and Chad Cornes and strong debut seasons from Justin Westhoff, Robert Gray and Travis Boak, Port Adelaide finished the minor round second on the ladder with 15-7 record. Port Adelaide started their finals campaign against the West Coast Eagles at Football Park and won by three points. That win gave Port the bye, and they easily defeated the Kangaroos in the preliminary final to win by 87 points. This win delivered Port its second Grand Final berth in four years. However, in the grand final they were defeated by Geelong by an AFL record margin of 119 points, 24.19 (163) to Port Adelaide's 6.8 (44) in a crowd of 97,302.

The 2008 season was disappointing one for a Port Adelaide side keen to build on its 2007 grand final appearance, dropping to 13th on the ladder and out of the finals. By 2009 Port Adelaide had accumulated a consolidated debt totaling $5.1 million and was unable to pay its players; they had lost $1.4 million the season before. Financial assistance was denied by the league, with AFL Chief Executive Andrew Demetriou saying that they would have to undergo an intensive application process and work with the SANFL, who owned Port Adelaide's AFL licence.^[61] On 20 May, Port were handed $2.5 million in debt relief by the SANFL, and on 15 June were handed a $1 million grant by the AFL commission.^[62][63] The SANFL had announced it would not support Port Adelaide in both the AFL and SANFL. Plans for a re-merging the two teams was rejected by the SANFL. Amidst these off-field struggles, the club finished 10th in 2009. The 2010 season would see Mark Williams step down as senior coach marking the end of the Williams era for the club.

Matthew Primus took over as caretaker coach for Port Adelaide after Mark Williams stood down.^[65] The club finished the 2010 season with five wins from its last seven games to finish tenth. On 9 September, Matthew Primus was appointed as the senior coach of the club for the next three years. The SANFL sought to take control of Port Adelaide in 2011. Despite underwriting $5 million of Port's debt in 2010, the takeover failed when the SANFL was unable to get a line of credit to cover Port Adelaide's future debts. The AFL announced it would underwrite $1.25 million in debt to protect its $1.25 billion television rights. AFL Chief executive Andrew Demetriou, offered $9 million over the next three years to help the club, ahead of the move to the Adelaide Oval. The AFL gave the money to the SANFL with strict conditions that they give Port Adelaide three million dollars a year, for three years.^[66] Statistically, 2011 was Port Adelaide's worst season in 141 years, finishing 16th with only three wins from 22 games. Rounds 20 and 21 saw the club lose to Collingwood and Hawthorn by record margins of 138 and 165 respectively. The 2012 season was marginally better but a loss against Greater Western Sydney resulted in senior coach Matthew Primus stepping down. Assistant coach, Garry Hocking, took over for the remaining four games, with a draw in the final round against Richmond the best result.

2013–present: Ken Hinkley, Adelaide Oval return and independence

In 2014, Port Adelaide returned to Adelaide Oval as its home ground for the first time since the 1976 SANFL season.

On 8 October 2012, Ken Hinkley was announced as the new senior coach of the club. This marked the first time that the club had appointed someone not associated with the club before since Fos Williams in 1950. Television personality David Koch was named chairman of the club and numerous board members were replaced. The 2013 preseason also saw Travis Boak succeed Domenic Cassisi as captain of the club.^[67] The club finished the home and away season 7th on the ladder, making it the first time that they had qualified for the finals since 2007. Port travelled to Melbourne to play Collingwood at the MCG in an Elimination Final where they won by 24 points; they then lost to Geelong by 16 points the following week in a Semi Final.

The 2014 season saw both Port Adelaide and Adelaide move their home ground from Football Park to the redeveloped Adelaide Oval. Port Adelaide signed up a record 55,715 members for the 2014 season and averaged 44,429 at home games, a 65% increase from the previous year. Port Adelaide had its best first half of an AFL season, sitting first with ten wins from eleven matches. They then won only four of their remaining eleven matches to finish fifth on the ladder. They hosted Richmond in the elimination finals, kicking the first seven goals of the game and leading by as much as 87 points before recording a 57-point victory. After defeating Fremantle in the semi-finals the club's 2014 season ended with a three-point loss to Hawthorn in the preliminary finals.

With great expectation Port Adelaide started the 2015 season playing all of the year's finalists in the opening 10 rounds and entered the mid-season break with a 5-7 record. The club had a better second half of the year, recording 7-3, but would miss out on finals by one win.

In 2017, Port Adelaide had made a massive improvement from the previous 2 seasons, winning 14 of 22 games to finish 5th on the ladder. Port Adelaide's season came to an end in an elimination final loss to West Coast by 2 points in extra time.

Club symbols and identity

Wharf Pylon / “Prison Bar” guernsey

Left: Harold Oliver wearing Port Adelaide's famous Wharf Pylon or "Prison Bar" guernsey. The guernsey has long been a point of contention with the Collingwood Football Club who also wear a black and white guernsey.^[68]
Right: Clifford Cocks wearing the first Port Adelaide guernsey with the number panel attached to the back for a trip to Western Australia in 1910.^[69]

The Port Adelaide Football Club adopted the black and white Wharf Pylon / "Prison Bar" guernsey after having difficulty finding magenta and blue dyes that would repeatedly last the rigours of an Australian rules football match. Prior to adopting the Wharf Pylon / "Prison Bar" guernsey the club won 3 premierships over 31 years. After adopting the Wharf Pylon / "Prison Bar" guernsey in 1902 the club would, in controversial circumstances, be disqualified from finals but after would ultimately win 31 premierships and 3 Championships of Australia in the black and white guernsey before being admitted into the AFL in 1997.

Nickname origin

The 'Prison Bar' nickname originated from fans of the Norwood Football Club in the late 1980's and early 1990's in attempt of deriding the Port Adelaide supporter base, playing on Port Adelaide's strong working class demographic. Supporters of Port Adelaide quickly adopted this insult as their own for the name of the guernsey. The 'Prison Bar' name eventually becoming part of the mystique and intimidation of the guernsey.

Number panel

The number panel on the back of the Port Adelaide guernsey originates from the first decade of the twentieth century when club secretary James Hodge took the club across Australia to play matches against interstate teams^[72] During Hodge's time as secretary the club played exhibition matches in Kalgoorlie, Perth, Fremantle, Hobart, Devonport, Melbourne, Bendigo, Ballarat, Sydney, Albury, Wagga Wagga and Broken Hill. As spectators from other states were unfamiliar with the majority of Port Adelaide's players the club attached white squares with black numbers to the reverse of their guernseys and assigned numbers alphabetically so that spectators could identify players on the field with the team lists from newspapers covering the match.

Wharf pylon design

The guernsey was designed to be a literal depiction of the wharves and pylons that were prominent along the docks of Port Adelaide at the turn of the 20th century.

The Port Adelaide guernsey adopted in 1902 was a literal depiction of the Port Adelaide wharves and pylons of the areas docks. In the righthand side of the photograph taken in 1901, the inspiration of the guernsy design is visible.

Wharf Pylon / "Prison Bars" in the AFL

Upon joining the AFL, Port Adelaide, along with being required to find a new logo, song and nickname, was also forced to replace the Prison Bar guernsey because existing club Collingwood, already using the Magpie logo and nickname, also wore a guernsey with vertical black and white stripes.^[73] In 1995, a new guernsey was created incorporating teal.

In May 2007 chief executive John James stated that Port Adelaide received more correspondence from its supporters about the heritage guernsey than all other issues and that the club would "fight for its heritage and what is right". Port Adelaide decided not to participate in the 2006 heritage round when the AFL declined the club's 1980s guernsey for its 80s-themed heritage round.^[74]

In 2007 the club was waiting for confirmation from the AFL that it could wear its 1970s' "Prison Bar" guernsey for a match against the Western Bulldogs, and wanted confirmation it would be able do so in any future heritage rounds. On 14 May 2007 the AFL and Port Adelaide reached an agreement whereby the club could wear its traditional guernsey in the heritage round, with the proviso that in future seasons its players can only wear it in home heritage round games and provided that such a game is not against Collingwood.^[75] No heritage rounds have been held since this agreement was reached.

Collingwood club president Eddie McGuire has been a vocal opponent of Port Adelaide wearing the "Prison Bar" guernsey, claiming that Collingwood has an exclusive right to wear black and white in the AFL, even in the heritage round.

Support for the guernsey remains extremely high with a limited batch of jumpers raising over $400,000 for the club for the one off game against Carlton in 2013.^[79] The most recent instance of the club trying to wear its traditional guernsey was in celebration of 100 years since its 1914 Championship of Australia.^[80] The AFL declined permission. There was controversy in 2014 during the lead-up to the final against Richmond when the AFL told Port Adelaide they had to wear their clash guernsey. On 2 September 2014 the AFL cleared them to use the traditional guernsey for the match.

Current guernseys

Home 2010–present [note 1]

Clash 2010–present [note 2]

Heritage/SANFL 1902–present [note 3]

Notes

Former guernseys

Inaugural Home 1870–1876 [note 1]

Magenta Home 1883–1901 [note 2]

Prison Bars Home 1902–1996 [note 3]

First AFL home Home 1997–2009 [note 4]

Notes

Club songs

Over the years Port Adelaide has used various songs and music at its games. In its first season during 1870 the club invited local brass bands to play during the club's first games at Glanville.^[82]

Work, Boys, Work (1880's)

In 1882 a song based on Harry Clifton's "Work, Boys, Work (and be contended)" was written for the club as a tribute to the recently retired player Thomas Smith.^[83]

Pride of Port Adelaide (1921–1970)

From around the end of World War I until 1970 the club song was "The pride of Port Adelaide is my football team".^[84]

Cheer, Cheer the Black and the White (1971–1996, SANFL)

In 1971, Port Adelaide secretary Bob McLean decided to change the club song to "Cheer, Cheer the Black and the White" after hearing the South Melbourne Football Club's song based on the Notre Dame Fighting Irish football team's "Victory March".^[85] As the Sydney Swans were already using the Notre Dame Victory March when Port entered the AFL, the club was forced to find a new song. Cheer, Cheer the Black and the White is still used for Port Adelaide's reserves in the SANFL.

Power To Win (1997–present)

Upon joining the AFL and requiring a new song, Port Adelaide eventually chose the "Power to Win" which was written for the club by Quentin Eyers and Les Kaczmarek. The song was first played at AFL level after Port's win against Geelong in round 3, 1997 at Football Park.^[86] Since 2016, an alternative Pitjantjatjara language version of the song ('Nganana wanangara kanyini' - literally, 'We have the lightning bolt') has been used by the club on occasions such as Indigenous Round.^[87]

Never Tear Us Apart (2014–present)

Since March 2014, Port Adelaide has used "Never Tear Us Apart" by the Australian band INXS as the club's unofficial anthem leading up to the opening bounce at its new home of Adelaide Oval. The song is used as a reference to the various and unique difficulties the club faced when trying to enter the AFL.

Port Adelaide's use of the song stemmed from a trip the club took to Anfield in November 2012 while they were in England to play an exhibition match against the Western Bulldogs.^[88] In light of the very positive reviews given by the club's players towards the Anfield crowd's rendition of "You'll Never Walk Alone", Matthew Richardson, Port's general manager of marketing and consumer business, along with the club's management, sought to replicate the pre-match experience they experienced at Anfield. At a meeting in mid-2013, the idea of an anthem was raised; a number of various songs were suggested, including "Power and the Passion" by Midnight Oil and "Power to the People" by John Schumann. Eventually, "Never Tear Us Apart" by INXS was suggested by Port Adelaide's events manager, Tara MacLeod. It was eventually accepted, due to the fact that the song resonated with the club's history.^[88] In particular when Port Adelaide's was forced to separate its AFL and SANFL operations forcing its local side to train at Ethelton to ensure they would not gain an advantage using the Alberton training facilities.^[89] Australian football historian John Devaney described the forced separation of Port Adelaide's SANFL and AFL operations as being "akin to the enforced splitting up of families associated with military conquest or warfare".^[90]

Initially the song was introduced to coincide with the 60-second countdown before the start of a match, with the music playing over the top of a video montage. The song proved to be a success among the fans, with them adopting the song as well as raising scarves above their heads as the song was being sung.^[88] So successful was the song that by June 2014, the club were forced to print club coloured scarves with the words "Never Tear Us Apart" on them that fans would hold aloft and sing in unison prior to the start of matches.

Home grounds

On 15 May 1880, Port Adelaide played its first match at Alberton Oval. In 1881 the decision was made by the club to start leasing the oval from the Port Adelaide Council for the sum of 10 shillings a year. Situated at the eastern end of the suburb of Alberton in Adelaide, the playing surface is surrounded by the Allan Scott club headquarters, the Robert B. Quinn MM Stand, the Fos Williams Family Stand, the Port Adelaide Bowling Club and the N.L. Williams Scoreboard. As well as the facilities facing the oval, along Queen Street there is The Port Club and The Port Store.^[91]

• 
  

  

  
  

  
  

  Glanville Hall Estate
  SAFA: 1870–1879
  

  
  

  
  


• 
  

  

  
  

  
  

  Alberton Oval
  SANFL: 1880–present
  AFL (training): 1997–present
  

  
  

  
  


• 
  

  

  
  

  
  

  Football Park
  AFL: 1997–2013
  

  
  

  
  


• 
  

  

  
  

  
  

  Adelaide Oval
  SANFL: 1975–1976
  AFL: 2011, 2014–present
  

  
  

  
  

Club creed

Fos Williams authored the club's creed in 1962.^[92][93]

Current playing lists

• Note: Port Adelaide AFL-listed players (not selected to play AFL) are allowed to play for the SANFL squad.

Corporate

Administrative positions

• Chairman: David Koch
  


• Chief executive: Keith Thomas
  


• Football operations: Chris Davies
  


• Board members:
  
  
  
  • Kevin Osborn (deputy chairman)
  
  
  • Cos Cardone
  
  
  • George Fiacchi
  
  
  • Ross Haslam
  
  
  • Holly Ransom
  
  
  • Jamie Restas
  
  
  • Richard Ryan
  
  
  • Trevor Thiele
  
  
  • Amanda Vanstone
  
  
  
  

Sponsors

Current major sponsors

• OAK (Parmalat)

Key China game sponsors

• Ausgold


• Cathay Pacific


• Shanghai Cred


• Haneco Lighting


• Four'n Twenty

Current clothing sponsor

• 
  ISC (2013–present)

Former clothing sponsors

• 
  Nike (1997–2006)


• 
  Reebok (2007–2012)

China partnership

China partnership banner displayed at all Port Adelaide home games

On 14 April 2016, Port Adelaide announced a three-year multimillion-dollar partnership with leading Chinese property developer Shanghai Cred. Within this partnership, Port Adelaide will take primary responsibility for developing Australian rules football in China. The partnership will see Port Adelaide hold annual training camps and provide sponsorship in China, as well as producing AFL programs and broadcasting games in the country via China Central Television and other networks.^[95] The first AFL game played for premiership points was played in May 2017 between the Gold Coast Suns and Port Adelaide.^[96]

Supporters

The Port Adelaide Football Club has historically drawn its supporter base in and around historical working class Port Adelaide. However, this support has spread to many coastal locations in Adelaide (from Outer Harbour down to West Beach), in much of the inner-Western suburbs, throughout the North-Eastern suburbs in Campbelltown and Tea Tree Gully, in many of the Southern suburbs (such as Aberfoyle Park and Flagstaff Hill), as well as throughout the Adelaide Hills and country South Australia.

After historically being the largest football club in South Australia, Port Adelaide has reemerged as one of the largest sporting organisations in Australia, with over 60,000 members and an average attendance nearing 45,000 in 2015.

Supporter groups

Port Adelaide has many supporter groups, with every state or territory containing at least one supporter group. In addition, many country towns within South Australia have their own supporter group, many of which travel to both home and away games, including the Port Adelaide Cheer Squad, the Outer Army and The Alberton Crowd.^[97]

Number one ticket holders

Current

• 
  Hugh Sheridan – Australian actor and singer.

Former

• 
  David Koch – Seven Network's Sunrise co-host, current club chairman^[98]
  


• 
  Stuart O'Grady – Australian professional road bicycle racer^[99]
  


• 
  Teresa Palmer – Australian model and actress^[100]
  


• 
  Bob Quinn – former Port Adelaide player^[101]
  


• 
  Tony Santic – owner of racehorse Makybe Diva^[102]
  

Membership, revenue and attendance

Year	Membership		Revenue		Ladder position		Home crowds			Home state crowds vs. Interstate clubs
	AFL audited	Change					Average	Rank	Change	Average	Rank	Change
			Consolidated	Change	Minor round	Finals
2009	30,605	3580	$31,852,810	1.79%	10th	-	24,349	16/16	2,223	22,628	12/16	432
2010	29,029	783	$31,920,182	0.21%	10th	-	24,256	16/16	93	21,669	15/16	959
2011	32,581	5,236	$37,017,885	15.97%	16th	-	23,066	15/17	1,190	20,532	14/17	1,137
2012	35,543	1,003	$37,885,369	2.34%	14th	-	19,911	16/18	3,155	18,419	15/18	2,113
2013	39,838	3,383	$41,588,282	9.77%	7th	5th	26,915	13/18	7,004	25,536	11/18	7,117
2014	48,968	9,130	$48,241,996	16.0%	5th	3rd	44,429	4/18	17,514	43,761	3/18	18,225
2015	54,057	5,089	$50,794,664	5.29%	9th	-	43,749	4/18	680	41,870	3/18	1,891
2016	53,743	314	$52,768,461	3.89%	10th	-	39,665	4/18	4,048	38,677	3/18	3,193
2017	52,129	1,614	$57,907,188	9.74%	5th	7th	38,136	6/18	1,529	36,580	4/18	2,097
2018	54,386	2,257			10th	-	38,211	8/18	75	36,953	8/18	373

Club honour boards

See Also

• List of Port Adelaide Football Club players (Pre AFL entry)


• List of Port Adelaide Football Club players (Post AFL entry)

Honour roll